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Amid quarantines and lockdowns, many have seized the opportunity to get more experimental with bold and bright hair colour. One of the most striking trends that¡¯s emerged within the fantasy hair colour world has been the rise of ¡¯90s-inspired, chunky lava streaks.
Recently, more than a few It girls have stepped out with the fiery, two-toned hair look, beginning with model Devon Lee Carlson, who received a set of chunky crimson streaks from editorial hairstylist Evanie Frausto. Her inspiration? None other than Christina Aguilera, according to a photo Carlson shared of the pop star in her ¡°Come On Over Baby (All I Want Is You)¡± music video.?
Also embracing the look was Bella Hadid, who stepped out in New York City recently wearing clip-in red extensions in her up-do, echoing the ones she wore on the runway for Versace¡¯s fall 2017 show, which saw hairstylist Guido Palau administering electric-hued hair pieces to ¡°peep through the hair.¡±
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London salon Bleach London, which has seen a major increase in demand for experimental colour since lockdown began, has been serving up thick swathes of retina-burning red on all kinds of hair, from long, pin-straight lengths to clouds of tight coils. ¡°[Streaks] are one of my favourite looks to create, and they¡¯re so simple,¡± explains Alex Brownsell, Bleach London¡¯s cofounder and creative director. ¡°The application process is obviously very quick and the maintenance is even speedier as there isn¡¯t much root to touch up.¡± As redheads who colour their hair will tell you, red hair colour is among the trickiest in terms of achieving and maintaining high saturation. Taking a striped approach not only elevates your look to punk-chic effect, but is easier to pull off DIY-style and better for the health of your hair.
Moreover, red is a symbolic colour, and if thick swathes of red woven through the hair has a similar transformative and empowering effect as red lipstick, it could be all the more appealing in this time of uncertainty. So if you¡¯re craving a change for fall, or just daring yourself to go for it in this chaotic time, consider a vivid dose of red
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This article was originally published on Vogue.com.
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